Campbell Soup Company, doing business as Campbell’s, is an American processed food and snack company. The company is most closely associated with its flagship canned soup products; however, through mergers and acquisitions, it has grown to become one of the largest processed food companies in the U.S.
Campbell’s is selling a Holiday Side Plate available for purchase on their website. This is the Key Visual and packaging that the plate comes in to align with the Campbell’s look tone and feel. The Campbell’s Holiday Sides Plate will be available for purchase on Campbell’s holiday website for a limited time to US consumers.
The key visual reflects the warmth and family atmosphere of the New Year’s Eve parties, where the Campbells side plate and its sauces will be the ideal accompaniment for December dinners.
The key visual reflects the warmth and family atmosphere of the New Year’s Eve parties, where the Campbells side plate and its sauces will be the ideal accompaniment for December dinners.
PROJECT
CAMBELLS SIDE PLATE
CLIENT
CAMPBELLS
DATE
2022
DESIGNER
SEBASTIÁN GUTIÉRREZ E.
PROFESSIONAL GRAPHIC DESIGNER
Universidad Jorge Tadeo Lozano (Colombia)
MASTER DEGREE ON
MARKETING & DIGITAL ADVERTISING
Universidad de Nebrija (Spain)